The Ordinary – Science-Backed Skincare That Delivers Real Results

The Ordinary is a revolutionary skincare brand that champions transparency, integrity, and clinical formulations. Born from the philosophy that effective skincare should be accessible to everyone, The Ordinary offers a curated range of potent actives, serums, acids, oils, and treatments — all backed by science, all priced honestly. From the iconic Niacinamide 10% + Zinc 1% to the cult-favourite Hyaluronic Acid 2% + B5, every product is designed to target a specific skin concern without compromise.

Whether you’re building your first routine or refining an advanced regimen, The Ordinary gives you the tools to take control of your skin — clearly, simply, and effectively.

100% Plant-Derived Squalane

Quick View

The Ordinary Body + Hair

100% Plant-Derived Squalane

$10.20

Multi-Peptide Lash and Brow Serum

Quick View

The Ordinary Body + Hair

Multi-Peptide Lash and Brow Serum

$14.00

Salicylic Acid 0.5% Body Serum

Quick View

The Ordinary Body + Hair

Salicylic Acid 0.5% Body Serum

$15.00

Sulphate 4% Cleanser for Body and Hair

Quick View

The Ordinary Body + Hair

Sulphate 4% Cleanser for Body and Hair

$9.00

PHA 5% Exfoliating Lip Serum

Quick View

The Ordinary Body + Hair

PHA 5% Exfoliating Lip Serum

$13.00

The Eye, Lash & Brow Collection

Quick View

The Ordinary Body + Hair

The Eye, Lash & Brow Collection

$35.00

The Eye, Lash & Brow Collection

Quick View

The Ordinary Sets & Collections

The Eye, Lash & Brow Collection

$38.00

The Face & Body Set

Quick View

The Ordinary Sets & Collections

The Face & Body Set

$52.00

The Most-Loved Collection

Quick View

The Ordinary Sets & Collections

The Most-Loved Collection

$24.00

The Hydration Collection

Quick View

The Ordinary Sets & Collections

The Hydration Collection

$41.00

The Barrier Support Collection

Quick View

The Ordinary Sets & Collections

The Barrier Support Collection

$60.00

The Mini Discovery Set

Quick View

The Ordinary Sets & Collections

The Mini Discovery Set

$28.00

Matrixyl 10% + HA

Quick View

The Ordinary Skincare

Matrixyl 10% + HA

$10.00

Retinal 0.2% Emulsion

Quick View

The Ordinary Skincare

Retinal 0.2% Emulsion

$14.00

Hyaluronic Acid 2% + B5 (Original Formulation)

Quick View

The Ordinary Skincare

Hyaluronic Acid 2% + B5 (Original Formulation)

$8.50

Natural Moisturizing Factors + HA

Quick View

The Ordinary Skincare

Natural Moisturizing Factors + HA

$7.00

Lactic Acid 5% + HA

Quick View

The Ordinary Skincare

Lactic Acid 5% + HA

$8.00

Multi-Peptide Serum for Hair Density

Quick View

The Ordinary Skincare

Multi-Peptide Serum for Hair Density

$23.00

The Ordinary Niacinamide – Brighten, Balance & Clarify

Few ingredients have earned their place in skincare as decisively as niacinamide — and The Ordinary niacinamide range brings this powerhouse active to you in multiple targeted formats. Whether you’re dealing with enlarged pores, uneven skin tone, excess sebum, or dullness, there is a niacinamide serum from The Ordinary perfectly formulated for your skin type.

Niacinamide 10% + Zinc 1% (60ml)

The bestselling Niacinamide 10% + Zinc 1% is a high-strength niacinamide serum that visibly minimises the appearance of blemishes and congestion. The addition of zinc salt helps to regulate sebum activity, making this formula a top choice for oily and acne-prone skin. Lightweight and water-based, it layers beautifully within any routine.

Niacinamide 5%

For those with sensitive or reactive skin, the Niacinamide 5% serum offers a gentler, lower-concentration option. It delivers the same brightening and barrier-supporting benefits of niacinamide without overwhelming the skin. Ideal as an introduction to actives or as a daily maintenance formula.

Niacinamide 5% Face and Body Emulsion

Extend the benefits of your niacinamide routine beyond your face with the Niacinamide 5% Face and Body Emulsion. This lightweight, non-greasy emulsion is formulated to address uneven tone, texture, and blemish-prone skin on the body — making it an essential step in any comprehensive skincare regimen.

The Ordinary Glycolic Acid – Exfoliate, Refine & Renew

Exfoliation is the cornerstone of clear, radiant skin — and The Ordinary glycolic acid range makes it accessible, effective, and straightforward. Glycolic acid, a water-soluble alpha hydroxy acid (AHA) derived from sugar cane, works by loosening the bonds between dead skin cells at the surface, revealing the fresher, smoother skin beneath.

Glycolic Acid 7% Exfoliating Toner

The Glycolic Acid 7% Exfoliating Toner is one of The Ordinary’s most beloved products. Applied after cleansing, this toning solution uses a 7% glycolic acid concentration alongside conditioning agents including Tasmanian Pepperberry to minimise irritation. Regular use visibly improves the appearance of skin texture, fine lines, and dullness. Suitable for most skin types, it is best used in an evening routine.

Lactic Acid 10% + HA

For those who prefer a milder AHA, the Lactic Acid 10% + HA combines exfoliating lactic acid with hyaluronic acid for a gentler resurfacing experience. Lactic acid is larger in molecular size than glycolic acid, making it less deeply penetrating and ideal for sensitive or drier skin types. The addition of HA ensures skin remains hydrated throughout the exfoliation process.

Mandelic Acid 10% + HA

Mandelic Acid 10% + HA is the gentlest of The Ordinary’s AHA exfoliants. Derived from bitter almonds, mandelic acid has a large molecular size that limits skin penetration and delivers slow, even exfoliation — making it particularly well-suited to sensitive, rosacea-prone, or darker skin tones where post-inflammatory hyperpigmentation is a concern.

The Ordinary Vitamin C – Brighten, Protect & Defend

Vitamin C is one of the most extensively studied antioxidants in skincare, celebrated for its ability to neutralise free radicals, support collagen synthesis, and fade hyperpigmentation. The Ordinary offers several vitamin C formats to suit every skin type and tolerance level — from pure ascorbic acid to stabilised derivatives.

L-Ascorbic Acid Powder

L-Ascorbic Acid Powder is The Ordinary’s purest form of vitamin C. This 100% pure, water-free powder can be mixed with other serums or moisturisers immediately before application, ensuring maximum freshness and potency. It is ideal for those who want full control over their vitamin C concentration.

Ascorbyl Glucoside Solution 12%

The Ascorbyl Glucoside Solution 12% is a stable, water-soluble vitamin C derivative that offers a gentler approach to brightening. Ascorbyl glucoside converts to pure ascorbic acid on the skin, delivering antioxidant protection and supporting a more even, luminous complexion. It is well-tolerated by most skin types, including sensitive skin.

Vitamin C Suspension 23% + HA Spheres 2%

For those seeking a high-impact formula, the Vitamin C Suspension 23% + HA Spheres 2% delivers one of the highest concentrations of direct vitamin C available in the range. Encapsulated hyaluronic acid spheres help to buffer the formula and provide a plumping, hydrating sensation. This product is best introduced gradually to build tolerance.

Resveratrol 3% + Ferulic Acid 3%

Resveratrol 3% + Ferulic Acid 3% is a potent antioxidant serum that synergises two of skincare’s most powerful free-radical fighters. Resveratrol, a polyphenol found in red wine and grapes, works alongside ferulic acid to neutralise environmental damage, support skin longevity, and enhance the efficacy of other antioxidants. This formula is an essential evening step for anyone focused on anti-ageing and environmental protection.

Pycnogenol 5%

Pycnogenol 5% features a concentrated extract of French maritime pine bark, one of nature’s most potent antioxidants. It offers exceptional free-radical protection and anti-inflammatory benefits, helping to preserve skin firmness and defend against premature ageing. This formula complements any antioxidant-focused skincare routine.

EUK 134 0.1%

EUK 134 0.1% is a self-regenerating antioxidant that mimics the activity of superoxide dismutase and catalase — two of the skin’s natural defence enzymes. It continuously neutralises reactive oxygen species, offering superior protection against oxidative stress. This is a high-performance inclusion for any serious anti-ageing routine.

The Ordinary Oils – Nourish, Restore & Protect

Facial oils are among the most concentrated forms of skin nutrition available, and The Ordinary’s range spans some of the most revered oils in dermatology and skincare science. From lightweight squalane to nutrient-dense seed oils, these formulas support barrier function, hydration, and skin resilience.

Virgin Marula Oil

Virgin Marula Oil is a cold-pressed, unrefined oil sourced from the kernels of the Sclerocarya birrea tree, native to sub-Saharan Africa. Rich in oleic acid, antioxidants, and tocopherols, virgin marula oil absorbs rapidly and provides exceptional nourishment for dry, dehydrated, and mature skin. Its lightweight texture makes it suitable for both morning and evening use.

Rose Hip Seed Oil

Rose Hip Seed Oil from The Ordinary is 100% pure, cold-pressed, and rich in linoleic acid and retinoids. This nutrient-dense oil is celebrated for supporting cell turnover, reducing the appearance of scars and pigmentation, and improving overall skin texture and tone. It is particularly beneficial for ageing, sun-damaged, or hyperpigmented skin.

Moroccan Argan Oil

Moroccan Argan Oil is a multi-purpose oil that can be used on the face, body, and hair. Sourced from the kernels of the Argania spinosa tree, it is rich in oleic and linoleic fatty acids as well as vitamin E. Its luxurious texture deeply conditions and softens the skin, making it one of the most versatile additions to any routine.

Plant-Derived Squalane

Plant-Derived Squalane is one of The Ordinary’s hero products — and for good reason. This ultra-pure, 100% plant-derived squalane (sourced from sugarcane) mimics the skin’s own natural lipids, replenishing moisture, softening texture, and strengthening the barrier without any greasiness. Suitable for all skin types — including oily and acne-prone skin — it is the perfect all-purpose facial oil alternative.

The Ordinary Hyaluronic Acid & Hydration Formulas – Quench Every Layer

Hydration is the foundation of healthy skin. The Ordinary offers an exceptional range of moisture-binding, barrier-supporting, and skin-plumping formulas that work at multiple layers of the skin — from the surface to deeper dermal layers.

Hyaluronic Acid 2% + B5

The iconic Hyaluronic Acid 2% + B5 combines three molecular weights of hyaluronic acid with a plant-derived HA crosspolymer to deliver hydration at multiple depths of the skin’s surface. Vitamin B5 (panthenol) further supports barrier function and healing. This serum is a universally loved staple for every skin type.

Marine Hyaluronics

Marine Hyaluronics is a lightweight serum that uses marine-derived actives to draw moisture to the skin’s surface. Unlike traditional hyaluronic acid serums, it has a refreshingly fluid, water-like texture that layers easily under other products and provides an immediate plumping and dewy effect.

Natural Moisturizing Factors + HA

Natural Moisturizing Factors + HA is a comprehensive moisturiser that combines the skin’s own natural moisturising compounds — amino acids, fatty acids, ceramides, and more — with hyaluronic acid. It reinforces the skin’s barrier while providing lasting hydration. This is a fundamental everyday moisturiser that works for virtually all skin types.

Natural Moisturizing Factors + Beta Glucan

Natural Moisturizing Factors + Beta Glucan replaces HA with beta glucan, a potent moisturising and soothing polysaccharide derived from oats. Beta glucan is known for its ability to calm inflammation, accelerate healing, and provide deep, long-lasting hydration. This variant is especially beneficial for sensitive, redness-prone, or post-procedure skin.

Multi-Active Delivery Essence

The Multi-Active Delivery Essence is a lightweight, multi-functional essence that primes the skin for subsequent serum and moisturiser absorption. It combines hydrating, antioxidant, and barrier-supporting actives in a fast-absorbing, skin-conditioning base — making it the ideal first hydration step in any routine.

Aloe 2% + NAG 2% Solution

Aloe 2% + NAG 2% Solution combines the soothing properties of aloe vera with N-Acetyl Glucosamine (NAG), an amino acid derivative that targets uneven skin tone and supports skin renewal. This gentle, calming serum is a standout choice for sensitive or post-inflammatory skin.

Saccharomyces Ferment 30% Milky Toner

The Saccharomyces Ferment 30% Milky Toner is a softening, brightening toner enriched with a high concentration of yeast ferment. It helps to even skin texture, enhance radiance, and deliver potent antioxidant activity. Its milky consistency leaves the skin feeling nourished and primed — not stripped.

The Hydration Collection

Quick View

The Ordinary Skincare

The Hydration Collection

$42.00

Retinol 0.5% in Squalane

Quick View

The Ordinary Skincare

Retinol 0.5% in Squalane

$9.00

The Acne Set

Quick View

The Ordinary Skincare

$15.00

Salicylic Acid 0.5% Body Serum

Quick View

The Ordinary Skincare

Salicylic Acid 0.5% Body Serum

$15.00

Salicylic Acid 2% Anhydrous Solution

Quick View

The Ordinary Skincare

Salicylic Acid 2% Anhydrous Solution

$7.30

Hyaluronic Acid 2% + B5 (with Ceramides) (60ml)

Quick View

The Ordinary Skincare

Hyaluronic Acid 2% + B5 (with Ceramides) (60ml)

$16.00

The Ordinary Retinoids & Anti-Ageing Solutions – Turn Back the Clock

Retinoids remain the gold standard of anti-ageing skincare — and The Ordinary makes them accessible without sacrificing efficacy. Whether you are a retinoid beginner or a seasoned user, The Ordinary offers a format suited to your skin’s needs and tolerance.

Granactive Retinoid 2% Emulsion

The Granactive Retinoid 2% Emulsion uses a next-generation retinoid complex — granactive retinoid — that delivers the anti-ageing benefits of retinoic acid without the associated irritation. Suspended in an emollient emulsion base, it targets fine lines, uneven texture, and loss of skin firmness. Suitable for sensitive skin and retinoid beginners.

Argireline Solution 10%

Argireline Solution 10% contains acetyl hexapeptide-3, a peptide that temporarily inhibits muscle contractions to reduce the appearance of expression lines — particularly around the eyes and forehead. Used consistently, it visibly softens dynamic wrinkles and is an excellent addition to a targeted anti-ageing routine.

Matrixyl 10% + HA

Matrixyl 10% + HA combines two generations of matrikine peptides — Matrixyl 3000 and Matrixyl synthe’6 — alongside hyaluronic acid to support collagen synthesis and visibly reduce the appearance of wrinkles. This is one of The Ordinary’s most potent anti-ageing peptide formulas.

Multi-Peptide + HA Serum

The Multi-Peptide + HA Serum is a comprehensive peptide formula designed to address multiple signs of skin ageing simultaneously. It combines a sophisticated blend of signal, carrier, and enzyme-inhibiting peptides with hyaluronic acid to support skin firmness, elasticity, and overall youthfulness.

Multi-Peptide + Copper Peptides 1% Serum

Multi-Peptide + Copper Peptides 1% Serum elevates The Ordinary’s peptide offering with the inclusion of copper tripeptide-1, a clinically studied ingredient that promotes skin regeneration, supports wound healing, and stimulates collagen and elastin production. This is a premium anti-ageing serum for those seeking visible, lasting improvement in skin density and tone.

GF 15% Solution

GF 15% Solution features a blend of plant-derived growth factors and peptides that mimic the skin-renewing signals of human growth factors. It promotes cellular communication, supports tissue repair, and helps to visibly firm and rejuvenate ageing skin. Ideal for mature skin or anyone prioritising long-term skin health.

The Ordinary Brightening & Pigmentation Range – For a Clearer, More Even Complexion

From post-acne marks to sun spots and melasma, uneven skin tone is one of the most common skincare concerns. The Ordinary’s targeted brightening actives work to interrupt melanin production, accelerate cell turnover, and reduce the appearance of dark spots — without compromising skin health.

Alpha Arbutin 2%

Alpha Arbutin 2% is a highly effective, skin-brightening active that inhibits the enzyme tyrosinase, responsible for triggering melanin production. Used consistently, it visibly reduces the appearance of dark spots, hyperpigmentation, and uneven skin tone. Gentle enough for all skin types, it pairs beautifully with vitamin C for enhanced brightening.

Azelaic Acid Suspension 10%

Azelaic Acid Suspension 10% is a multi-tasking formula that addresses pigmentation, redness, blemishes, and uneven texture simultaneously. Azelaic acid is both anti-inflammatory and keratolytic, making it particularly effective for rosacea-prone, post-acne, and sensitive skin. Its unique suspension base delivers the active gradually to minimise irritation.

Amino Acids

Amino Acids is a soothing, hydrating solution that replenishes the skin’s natural moisturising factor (NMF) with a blend of skin-identical amino acids. It supports barrier integrity, softens texture, and improves the skin’s ability to retain moisture — making it an ideal complement to exfoliating and brightening routines.

Multi-Antioxidant Radiance Serum

The Multi-Antioxidant Radiance Serum brings together a powerful blend of antioxidants — including vitamin C, vitamin E, ferulic acid, and resveratrol — to defend against environmental aggressors and deliver a visible glow. This serum is designed to brighten, protect, and energise dull, fatigued skin.

The Ordinary Cleansers – The Right Foundation for Every Routine

A well-chosen cleanser is the non-negotiable first step of any skincare routine. The Ordinary’s cleanser range is formulated to remove impurities, balance the skin, and prepare it for the actives that follow — all without stripping or disrupting the skin barrier.

Glucoside Foaming Cleanser

The Glucoside Foaming Cleanser is a gentle yet effective foaming formula that uses mild, plant-derived glucoside surfactants to cleanse without over-stripping. It removes makeup, excess sebum, and environmental impurities while maintaining the skin’s natural moisture balance. Suitable for normal to oily skin types.

Glycolipid Cream Cleanser

The Glycolipid Cream Cleanser is a rich, emollient cleanser ideal for dry, dehydrated, or sensitive skin. It uses skin-conditioning glycolipids to cleanse without disrupting the skin’s lipid barrier — leaving skin feeling soft, comfortable, and nourished rather than tight or stripped.

The Ordinary for Acne & Blemish-Prone Skin

Acne is complex, multifactorial, and deeply personal — but The Ordinary’s range of targeted formulas makes building an effective blemish-fighting routine straightforward and affordable.

Salicylic Acid 2% Anhydrous Solution

Salicylic Acid 2% Anhydrous Solution is a targeted, oil-soluble BHA (beta hydroxy acid) treatment that penetrates deep into the pore to dissolve the build-up of sebum and dead skin cells that cause blackheads and breakouts. Delivered in a non-aqueous base, this formula is ideal for spot treatment and localised congestion.

Salicylic Acid 2% Masque

The Salicylic Acid 2% Masque is a weekly treatment mask that combines BHA exfoliation with charcoal and clay-based absorption to deeply decongest pores, absorb excess oil, and refine skin texture. It is an excellent reset mask for oily and breakout-prone skin.

Salicylic Acid 0.5% Body Serum

Body acne is often overlooked — but the Salicylic Acid 0.5% Body Serum addresses it directly. This lightweight serum is formulated for blemish-prone skin on the back, chest, and shoulders, gently exfoliating and clearing pores across larger surface areas for visibly smoother skin from head to toe.

Caffeine Solution 5%

Caffeine Solution 5% is a targeted treatment for the delicate under-eye area. Caffeine constricts blood vessels and reduces fluid accumulation, visibly diminishing the appearance of dark circles, puffiness, and eye bags. Combined with EGCG from green tea, it also delivers antioxidant protection to this sensitive zone.

The Ordinary Hair, Lash & Lip Treatments

The Ordinary extends its science-first philosophy beyond facial skincare to address the needs of lashes, brows, lips, and scalp.

Multi-Peptide Lash and Brow Serum

The Multi-Peptide Lash and Brow Serum uses a sophisticated blend of peptides and growth factors to support the appearance of longer, thicker, and denser lashes and brows. Applied daily with a precision brush, it is a science-backed alternative to traditional conditioning treatments — with visible results over consistent use.

Lash Curl Finisher

The Lash Curl Finisher is a conditioning, finishing serum designed to define, separate, and enhance natural lash curl. It can be used alone for a natural look or over mascara to boost performance. Nourishing actives condition the lash fibre while a flexible polymer hold keeps lashes lifted throughout the day.

Squalane + Amino Acids Lip Balm

The Squalane + Amino Acids Lip Balm combines skin-identical squalane with conditioning amino acids and ceramides to provide deep, lasting hydration to the lips. Unlike wax-heavy formulas, this balm nourishes from within, repairing the lip barrier and softening the appearance of fine lip lines with regular use.

PHA 5% Exfoliating Lip Serum

The PHA 5% Exfoliating Lip Serum uses polyhydroxy acid (PHA) — a gentler cousin of AHAs — to exfoliate and renew the delicate lip surface. It smooths away dry, flaky skin, enhances the definition of the lip border, and prepares the lips for subsequent hydrating treatments. Gentle enough for daily use.

Behentrimonium Chloride 2%

Behentrimonium Chloride 2% is a hair conditioning agent designed to detangle, soften, and improve the manageability of all hair types. It is particularly beneficial for colour-treated, coarse, or textured hair, reducing breakage and frizz while restoring a healthy, smooth appearance.

Why Choose The Ordinary? Skincare That Respects You

In a crowded, often confusing beauty industry, The Ordinary stands apart through radical transparency and unwavering scientific integrity. Every product is named after its active ingredient and concentration — no marketing jargon, no misleading promises, no unnecessary fillers. You know exactly what you are putting on your skin and exactly what it is designed to do.

The brand’s commitment to accessibility means that clinical-grade formulas — once available only through prescription or luxury brands — are within reach for everyone. The Ordinary’s approach has democratised skincare science, empowering millions of people worldwide to build effective, personalised routines at a fraction of the cost of traditional premium skincare.

Whether you are beginning your skincare journey with a simple niacinamide serum and a daily SPF, or building a layered, multi-step routine with The Ordinary glycolic acid, retinoids, peptides, and vitamin C — The Ordinary provides the tools, the transparency, and the science to help your skin thrive.

Shop our full range of The Ordinary products — including single actives, curated sets, and exclusive collections — and experience the difference that honest skincare makes.